Local officials wanting public to know the importance of the upcoming census


MCALLEN, Texas – For more than a year now the McAllen Census Complete Count Committee led by McAllen Police Chief Victor Rodriguez has been building partnerships with schools, businesses, faith, non-profit organizations, and the media.

Xochitl Mora, Director of Communications – City of McAllen, “To help promote awareness of the census and then specific messaging, this is a critical time for Hidalgo County, for McAllen, for the Rio Grande Valley, for citizens to participate.”

With billions of federal dollars at stake, Xochitl Mora says they want to create awareness to the importance of the census. “For example, Hidalgo County may hit the one million population mark and that means increased federal funding money for programs, for transportation and increased representation.”

The committee is utilizing every avenue and resource at their fingertips. That includes stuffing utility and tax bills with census information.

“We have been promoting psa’s, we’ve been doing different efforts with our school partners to help get that message across. Slowly that keeps the census on the minds for our citizens.” says Mora.

This weekend the committee will be partnering with the U.S. Census Bureau to host one of three census job fairs. Making sure all hands are on deck for the count.

Dalilah Garcia, Media Specialist – U.S. Census Bureau of the RGV, “We have 8,000 jobs in the Rio Grande Valley. In the four county area; Cameron, Hidalgo, Willacy and Starr we will be hiring 8,000 people to help us county everybody once, only once and in the right place.”

To qualify for one of the jobs you must be 18 years or older, bi-lingual is a plus and must be a U.S. citizen.

However, when it comes to the census count committee members, as well as U.S. Census officials, they want you to know they will not ask for your resident status. All information is confidential and protected for 70 years.

Mora says, “The Commerce Department, which coordinates the census, is prohibited to share that information with any other federal agency or person.”

April 1, 2020 will be the official census day. As technology has increased so has the census, increasing your options to be counted.

“There will be an opportunity for you to fill that census online even on your mobile phone. That is something that’s never been done before. People are used to that paper form.” adds Mora.

For more information about tomorrow’s census job fair visit:

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